MultiDig
Visual Identity
Brief: Loved getting to collaborate with this awesome team of humans (again!) to refresh the MultiDig identity. Bold, no-nonsense and a little gritty was the brief. The team wanted a monogram as the logo that also played on something visual based within their brand - but still be super adaptable for the huge range of gear these guys have.
We introduced some new clean type to keep it really punchy and held onto the bright yellow as a nod to the original branding alongside a fresh monochromatic palette.
